Thanks to the emergence of the wearable technologies, by 2020, there will be an estimated 25 billion internet-connected devices in the world. That’s just four short years from now.
However, the true value in the Internet of Things isn’t in the ever-increasing number of connections made. Instead, the true value lies in the data it collects from the seven-billion-plus networked devices that cover the planet.
And the best place to gather, store, analyze and share all that data is in the cloud.
With cloud computing services, enterprises have more storage capacity and analytic systems to convert the IoT data into market insight, allowing them to develop more productive and cost-effective practices.
According to a study of 269 business leaders and early IoT adopters, 35% of those surveyed stated one of the top benefits of utilizing IoT is the information it provides. That data allowed 54% of them to increase their market insight and employee productivity. They also cited enhanced customer service, increased revenue from services/products, and improved use of assets in the field as the top benefits of IoT data.
As more technology, from cars and household appliances to phones and watches, connect to the internet, the opportunity to gather valuable data from virtually any place, anywhere and at any time, helps enterprises to continually improve and enhance their customer experience and service. Cloud computing services is the key that enterprises need to unlock the door to that wealth of valuable data.